Jo Loves
Originally a facial therapist, Jo fell in love with fragrance while working from her discreet skin care clinic which she set up from her London home. Discovering an instinctual talent for creating scented products by hand in her kitchen, word of her exceptional potions quickly spread and soon Jo was unable to keep up with demand. From these artisan beginnings Jo launched her first brand, Jo Malone London, which gained cult status around the world. In 1999, Jo sold the business to Estée Lauder Companies and remained Creative Director until she left in 2006.
* Jo Loves is Jo Malone's new brand created after Jo Malone sold 'Jo Malone London' to Estee Lauder in 2006. For easier browsing we have included both Jo Love and Jo Malone London fragrances in the collection.
Want more great perfume reviews? To receive more wonderful fragrance reviews, click on the video to teleport yourself to YouTube and put a 'Like' on the channel. Then, click the 'Subscribe' button and select 'All' on dropdown menu (with the bell) and you will get notified when the next video review is updated.
